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What Could On-Demand Delivery Mean For Your Business This Valentine’s Day?

At Drive Yello, we’ve got one mission: helping businesses deliver. As Valentine’s Day fast approaches, we’re sure you’re gearing up to help loved-up shoppers find their perfect gifts. This Valentine’s Day, we invite you to consider how you can leverage our smart, ethical, and affordable on-demand delivery system to make shopping with you even easier. Read on to learn about our delivery options, consumer habits, and how you can leverage on-demand delivery in a few easy clicks through Drive Yello. 

Changing shopping habits in Australia 

Depending on the year and who you’re asking, between a third and a quarter of Aussies plan to celebrate Valentine’s Day. For any business, that’s an important retail occasion to capture.

It should also not come as a surprise that Australians are shopping online more than ever, with the Financial Review reporting a whopping $62 billion spent online in 2022. 80% of Australians shopped online last year, and, according to Savvy, nearly half of the shoppers surveyed said they expected faster delivery times in the future. Offering fast delivery is a great way to capture the attention of the modern Australian consumer.

Drive sales by being helpful this Valentine’s Day

This year, help busy customers by offering them fast delivery of your most gift-worthy products through Drive Yello. Making a dedicated effort to assist busy Valentine’s shoppers with quick and reliable deliveries can increase revenue, reduce cart abandonment, and drive overall brand awareness and customer satisfaction. 

We encourage you to think outside the box on how you can help shoppers show their love. Candy, greeting cards, and flowers still remain the top categories for V-Day spending, but gone are the days when flowers and chocolates were the perfect gifts for everyone. So don’t be discouraged if your products aren’t traditionally romantic: many shoppers want to put their unique spin on this special day (and their relationship), and what you’re selling could be the perfect gift. 

Choose the delivery option that’s right for you

Drive Yello helps metropolitan businesses Australia-wide with their deliveries. To assist businesses of all sizes, we’ve got a range of service models to best suit your needs.

To help with your deliveries this Valentine’s Day you can choose between: 

  • Booking a courier for a specific shift
  • On-demand delivery (ASAP or schedule a delivery)
  • BYO courier and use our SaaS technology

Booking a dedicated Drive Yello courier for a specific shift is perfect for special occasions, like Valentine’s Day when you have certain times or days you need to complete deliveries. When you book a Drive Yello courier for a shift, you can select the most suitable courier for your business from the Yello network of independent couriers (over 8,000 national couriers) and they will pick up and run deliveries exclusively for you. Drive Yello can also provide onboard training to the drivers. For example, if you are a florist looking to deliver on Valentine’s Day, you would want to ensure that your courier handles your flowers with care, understands the best way to transport bouquets in their car, keeps their air-conditioning on for freshness, and greets your customer with a smile. Don’t worry, we onboard your driver following your instructions and they can even wear something personalised for your business. 

You can also choose to take advantage of our on-demand delivery system, with ASAP or scheduled deliveries, letting your customers choose a delivery that best suits them. Drive Yello’s technology sends your orders through to Drive Yello’s courier marketplace for multiple pick-ups daily. Or you can bring your own couriers and use Drive Yello’s SaaS technology.    

Whichever option you choose, signup is simple through this link. If your business is integrated with Shopify or Shippit, you’re in luck: signup can be done in just a few clicks. 

We deliver for a wide variety of businesses Australia-wide, so if you’re curious to see if we can help you too, don’t hesitate to get in touch with our friendly team.

Let us help you deliver smiles to your customers on Valentine’s Day! 

Are you Valentine’s ready? You know your customers and your business better than anyone, but we know delivery. Valentine’s Day is a great opportunity for local businesses to increase customer satisfaction and strengthen customer loyalty through helpful, thoughtful gifting experiences. So whether you’d prefer to secure your own private courier for the day, leverage our on-demand delivery system, or use our technology with your own couriers, give us a call on 1300 731 000, or get in touch through our website to find out more about how Drive Yello can help you deliver. 

Trends in Last Mile Delivery in 2022

With the e-commerce industry continuing to grow in Australia, it is not surprising that businesses are finding ways to streamline their last-mile delivery process. With so many options available, how will you know what will work best for your company? 

To help you find the best delivery partner for your company, we have compiled a list of five last mile delivery trends from 2022.


Global freight movement contributes an estimated 8% to yearly greenhouse gas emissions worldwide, according to the MIT climate portal. With the e-commerce boom we’ve been experiencing over the last couple of years, it can reasonably be assumed that last mile deliveries are responsible for a sizable chunk of that figure. 

Last-mile delivery can add huge amounts of carbon dioxide to the atmosphere if not done efficiently. In 2022, many companies set up ways to optimise their last-mile deliveries, which helped reduce environmental harm (as well as cut delivery costs). 

With the increase in online deliveries, it is increasingly important for companies to optimise their last-mile deliveries and focus on being environmentally conscious.

Below are some steps you can take to reduce last mile delivery emissions and make the delivery process more sustainable:

  • Use software platforms like Drive Yello for route optimisation
  • Increase the number of urban warehouses for quicker and easier deliveries
  • Use parcel lockers to deliver to multiple customers simultaneously
  • Create slot-based windows for returns

In the future, we might witness the advent of delivery robots that make last-mile delivery more efficient and sustainable. Until then, businesses should take measures to reduce their carbon footprints.

At Drive Yello, we believe monitoring environmental sustainability is essential for every business, no matter how big it is. In the interest of putting our best foot forward, we have recently partnered with carbon emission management company, Trace

Trace is supplementing our efforts towards becoming a carbon neutral organisation by measuring and offsetting our net carbon emissions. Through this partnership, we aim to continue the recent yet promising trend of environment-conscious companies who are willing to make a change by setting an example for other organisations to follow. 

Speed and flexibility of deliveries

People want their online purchases to be delivered quickly, and e-commerce companies are responding to this demand by introducing same-day courier options for their customers.

This competitive delivery landscape makes it essential for companies to optimise their last-mile logistics and provide their customers with faster, more efficient, and customer-focused delivery options. Drive Yello is one such service provider that can help your business streamline the delivery process while reducing costs and driving customer satisfaction. Drive Yello does this by making it possible to book couriers for shifts and choose vehicle types, increasing efficiency and reducing costs.

Contactless delivery

The pandemic has led to a surge in customers looking for contactless delivery services. Last-mile delivery providers have consequently embraced contactless delivery features like digital payments, Electronic Proof of Delivery or e-POD software, and delivery notifications. With this trend likely to continue, companies should incorporate contactless delivery options to ensure the safety of both customers and delivery agents.

Easy returns/exchanges

With the increase in e-commerce shopping, so too has there been an increase in the number of returns. In 2022, many companies have offered their customers free return or exchange options. To execute customer returns, it is critical to devise an effective reverse logistics plan to improve business sustainability, reduce logistical expenses, and increase customer retention.

Keeping this in mind, Drive Yello now offers a return option to retailers. This feature can be used to allow customers to returns through the platform. Once a return is filed, a courier is sent to pick up the products and return them to the store, this may include clothing items that the customer wants to return or medical scripts that need to be sent to the pharmacy.

Smart tracking with location intelligence

In 2022, last-mile logistics companies used delivery updates and real-time tracking to inform customers exactly when their orders would arrive. These technology features reduce the number of failed deliveries and ensure customers are kept up-to-date with the timing of their deliveries, improving the overall customer experience.

Drive Yello allows businesses to create a customised last-mile delivery solution that best suits their needs. The Drive Yello suite of services is designed to provide faster deliveries, smart tracking, regular updates, and increased visibility. Whatever the size and scale of your business, contact Drive Yello today to streamline your deliveries and increase customer satisfaction.

Author: Asheesh Chacko, Co-CEO

Are you ready for Black Friday?

Why Should You Be Offering Same Day Deliveries?

Black Friday and Cyber Monday are some of the busiest shopping days of the year. With the increase in online shopping over the last few years, more Aussies are resorting to shopping from the comfort of their homes instead of visiting crowded shopping centers.

In 2021, online spending rose 22.8% over the past year, driven by Black Friday and Cyber Monday sales. In total, Aussies spent a massive $8 billion over the four days from Black Friday to Cyber Monday. 

What does this mean for your e-commerce business? You need to be prepared to meet the increase in orders coming your way during peak sales season. As consumer expectations for faster shipping continue to grow, offering your customers same-day delivery on your products is likely to improve your sales even further. 

Let’s explore some of the advantages same-day delivery service can bring to your order fulfillment process.

Same-day delivery services could be a game-changer for your business during the Black Friday season.

Drive Yello is a reliable last mile delivery partner that lets you track and manage deliveries efficiently. 

Drive Yello offers same-day delivery solutions for e-commerce businesses, making sure your products reach customers quickly and conveniently. 

Contact Drive Yello today for efficient last-mile delivery solutions.

Start selling directly to customers

The e-commerce market continues to grow at an exponential rate globally. Domestic e-commerce continues to swell, and Australian e-commerce revenue is expected to reach roughly 25 billion Australian dollars by 2025.

Many businesses have started using these e-commerce market opportunities and selling directly to end consumers. Direct selling is an effective way to cut out the middlemen and enhance your customer experience. As a brand, you can leverage direct selling and help your business grow.

Why you should sell directly to customers?

Once you cut out intermediaries like retailers, agents, and distributors and start selling directly to customers, you can have more control over customer experience, get access to customer data, expand into new markets on your own terms, and significantly increase your profit margins. 

How can you start selling directly to customers?

With lower overhead costs and an increased bottom line, adopting a direct selling strategy can help you compete and thrive in the globalised e-commerce environment. Running a profitable and successful business model through direct selling is easy. 

Make a website

Having a reliable website for your business will help establish credibility, generate more leads and increase sales. While building and maintaining a website from scratch can be challenging, you can use e-commerce platforms like Shopify to run and scale your business.

Outsource delivery services

By outsourcing your business’s deliveries, you can save huge costs on transportation and other associated expenses. Outsourced delivery services will help you offer your customers improved and faster turnaround times. Companies like Drive Yello offer fast and reliable delivery services to businesses.

Simplify the checkout process

Customers love a seamless shopping experience. You can fulfil their demands by optimising and simplifying the checkout process. You can do this by accepting payments through multiple channels and keeping things simple, secure, and fast.

Optimise the delivery process with Drive Yello

Drive Yello can help your business provide a seamless experience to your customers by doing the heavy lifting of last-mile delivery for you. We provide intelligent, reliable, and customisable delivery services to a range of businesses. 

Get started with Drive Yello today!

How Airwallex helped a Melbourne restaurant streamline their processes.

Drive Yello is all about innovation and technology and they recently partnered with Airwallex to help streamline payment processes for businesses.  To celebrate this partnership we have secured a USD$200 cashback for all new and existing Drive Yello customers. 

To learn more about how Airwallex can help businesses, we sat down with Justin Huang, co-founder of Pokéd, to tell us about his business and experience as an Airwallex customer.

Pokéd Case Study

Tell us a bit about your business & operations (online, in store, how many stores etc) 

Pokéd (pronounced poh-kayed) serves fresh and healthy Hawaiian Poké bowls. We opened our first Pokéd store in Melbourne CBD back in 2016 and have grown to 12 locations across Sydney and Melbourne over the last 6 years.


Tell us how you use Airwallex for your business? 

Employee Cards 🧑‍🍳 – Compared to the traditional big 4 banks, where it took weeks to set up cards for the managers, I was able to set up cards and spending limits within a matter of days for each manager based on their role in the business. I.e. We can give store managers $100 for ancillary costs whereas the operations team has $500. Having the flexibility to change these limits has not only saved us time, it has also provided us with more visibility on spending habits of each manager.

FX 🌏 – We don’t import regularly; but when we do, the Airwallex FX rate is significantly cheaper than its competitors. We have subscriptions like Shopify which are in USD and it is really handy that Airwallex’s cards don’t charge any FX fees.


Tell us how Airwallex has impacted your business? 

Cost Saving 💰 – This was the initial reason we signed up for Airwallex 6 years ago and they have delivered on this. 

Time Saving ⏰ – This is the real benefit of Airwallex. Not having to spend time on the phone to bankers just to open or cancel a card has been great. Everyone having their own card means reconciliations are quicker and we love the Xero integration.


What advice would you give to other businesses in the hospitality space?

To be completely honest, hospitality has been tough over the last few years – with lockdowns and materials costs on the rise. The Pokéd team is taking it one day at a time and continuously innovating and experimenting with new ideas so we can remain competitive in the market.

Click here to find out more about how you can earn USD200 cashback from Airwallex.

The environmental cost of delivery

Making every step of your delivery sustainable

Australia is one of the highest polluters and largest Co2 emitters worldwide per capita, accounting for 3% of global Co2 emissions. The transport and delivery sector is one of the biggest contributors to environmental pollution in the country. While doorstep delivery of goods within hours from ordering offers ease to customers, the environmental cost of delivery is high.

Businesses face the environmental challenge of reducing their carbon footprint and making their delivery greener. If your brand offers doorstep delivery to customers, read on to find out how delivery impacts the environment and the steps you can take to make delivery sustainable.

What is the environmental cost of delivery?

The convenience of fast delivery is taking a toll on the environment. Fast delivery requires a higher number of resources and consumes more energy, making it especially carbon-intensive.

Increase in carbon emissions

An increase in the number of delivery vehicles leads to an increase in carbon dioxide emissions, which is a major contributor to greenhouse gas emissions. According to a study by the World Economic Forum, last-mile deliveries will cause related emissions to rise by 30% in 100 cities globally.

Product packaging waste

The growth of deliveries in e-commerce has resulted in a sharp rise in plastic and Styrofoam packaging waste. Both these materials are non-biodegradable and harmful to the environment. The use of plastic packaging will continue to rise and reach an estimated 4.5 billion pounds by 2025.

Refrigeration emissions

Transporting goods that require refrigeration is even more environmentally harmful. Refrigeration uses more energy, so a refrigerated delivery service vehicle generates higher emissions. 

How can you make delivery sustainable?

As a brand, devising a plan for eco-friendly delivery should be your top priority. Not only will it help in reducing your carbon footprint, but it will also enhance your brand image. 73% of consumers in Australia are willing to pay more for brands that demonstrate sustainability and eco-friendly practices.

By adopting a few accessible practices, you can make every step of your delivery sustainable.

Use eco-friendly vehicles or other fuel sources

Last-mile deliveries use the most resources. You can use electric vehicles for these deliveries or use vehicles that use other fuel sources such as biodiesel to cut down on carbon emissions. 

Choose green and sustainable packaging

Using greener and more sustainable packaging options can help you avoid contributing to packaging waste. You can use materials like compostable mailers, cornstarch packaging, air pillows, recycled paper, and corrugated cardboard.

Plan better delivery routes

You can significantly reduce your carbon emissions by outsourcing delivery to companies like Drive Yello. Drive Yello is a last-mile delivery solution that helps businesses bundle their order more efficently. This means that the same vehicle is likely to be delivering many more parcels on one trip, significantly reducing your company’s carbon footprint. Besides sustainability, choosing the shortest and most efficient routes will bring benefits like faster delivery and cost reduction.

Drive Yello offers top-of-the-line delivery services that let you customise your last-mile delivery solutions based on your business’s needs. We offer fast delivery, tracking, visibility and other services to help you increase customer satisfaction.

Sign up with Drive Yello today!

How can your brand benefit from a delivery partner

A survey released by the Australian Bureau of Statistics last year revealed that a third of the country’s population (33%) felt rushed or pressed for time on a daily basis. Like any other lifestyle trend, this inevitably translates to a long-term change in consumer behaviour. What does this mean for businesses? That people are now looking for faster, more convenient product deliveries, and you, as a business, are expected to meet this new demand in order to keep your customers satisfied. 

How? Through intelligent last-mile delivery solutions. Partnering with a last-mile delivery provider can help you streamline your delivery processes and make them more efficient (faster and cheaper) than ever before. Here’s how your brand can benefit from partnering with a reliable delivery service.

Leverage delivery data to produce insights

Intelligent last-mile delivery providers allow you to collect and analyse delivery data. This includes average delivery time, most common routes, fastest and slowest routes and other important data that can be analysed to produce actionable insights for your business. Based on these insights, you can dynamically change your delivery processes to make sure they remain efficient.

For example, if a specific time of the day sees the slowest deliveries due to route traffic, you can allocate the slot to compact vehicles or two-wheelers, which can navigate congested routes better. 

Track deliveries in real-time

Intelligent last-mile delivery providers usually allow both you and your customers to track their orders in real-time. This helps develop a sense of trust among the customers, which ultimately translates to better customer relationships for your business. It also helps make the process more transparent and open to close monitoring. 

Moreover, most of these tracking apps/services come with a verification window where the delivery drivers are required to submit proof of delivery approved by the customer. 

Automate delivery workflows

One of the most tedious parts of the last-mile delivery process is allocating orders to delivery agents. With an intelligent solution, each driver is assigned orders automatically based on their delivery routes, proximity to each other, and delivery urgency. After each successful delivery, this list is refreshed and updated so as to minimise the travelling distance. 

Reduce the cost of delivery

There’s nothing customers appreciate more than a discounted or cheaper delivery. Using an external last-mile delivery partner means that you don’t need to hire a delivery team full-time or keep them on your payroll. Needless to say, this reduces costs because you’re using the delivery team only on an as per needed basis. This means you can charge less for deliveries and give yourself an edge over your competitors. You can pass this benefit on to your customers by giving regular customers special coupons that entitle them to delivery discounts. 

Drive Yello’s intelligent last-mile delivery services can help you serve your customers and their needs better by delivering their orders faster. We pride ourselves on being one of the fastest, most reliable last-mile delivery providers in Australia!

Data-driven delivery solutions

Why data-driven delivery solutions are the key to better customer satisfaction

While lockdown restrictions enforced due to Covid are long gone, they have had a lasting effect on consumer behaviour worldwide. For instance, 43% of all consumers admit shopping online for products they previously bought at brick-and-mortar stores. Moreover, close to 38% say they now prefer visiting eCommerce stores that provide better, more comprehensive experiences. These numbers highlight an important trend that has emerged in online retail over the past few years. 

An increasing number of consumers have been ditching brand loyalty for smarter, more efficient options that provide a better experience. Quick delivery is integral to a positive consumer experience when it comes to eCommerce. Hundreds of local warehouses and delivery agents make Amazon’s last-mile delivery network a formidable asset for them. 

So how can eCommerce businesses catch up to this? The only logical solution here is switching to innovative last-mile delivery options that: Are backed by extensive delivery networks, provide flexible and pocket-friendly fleet options, and allow you to collect and analyse delivery data to streamline your operations. 

Drive Yello’s comprehensive last-mile delivery solutions are helping businesses achieve this. Their customisable fleet options (that allow you to choose from multiple delivery types based number of items and delivery priority) can be used to build a dedicated delivery network that is both scalable and dynamic. Furthermore, their SaaS services allow you to integrate your existing fleet with a lucid, user-friendly digital platform that helps with everything from tracking deliveries to getting customer reviews. 

All data entered and tracked on Drive Yello’s platform (delivery times, customer reviews, express and multiple-day orders, etc.) is collected and analysed to produce actionable insights. These insights help businesses understand their last-minute delivery needs much better. These businesses can then add/remove fleet vehicles and drivers and make other required changes to their last-mile delivery network.

The platform’s route optimisation feature further leverages this data to craft customised delivery maps for faster, more efficient delivery of orders. Delivery service levels can be optimised to allocate resources to orders based on their priority. In this way, Drive Yello uses intelligent, data-driven insights to give your last-mile delivery systems the edge they need. Equipped with them, your business can work towards smoother user experiences that draw consumers towards your eCommerce brand.

How Does Your Package Travel

How Does Your Package Travel - Every Step From Receipt to Delivery

A product goes through multiple phases before it reaches your customer’s doorstep. With customers increasingly looking to receive products quickly, a number of companies have a system set in place for when a customer clicks “Buy.” The system automatically sends a note to the warehouse to start packing the product and simultaneously sends a note to a third-party logistics company to pick up the product from the warehouse. Many companies even offer same-day delivery services to their customers.

It’s important to understand all the steps involved in the delivery process if you want to provide your customer with a satisfactory shopping experience.

In this guide, we’ll look at the main steps involved in the shipping process and how you can improve your company’s entire delivery system.

Four steps of the shipping process

The shipping process begins with a customer ordering a product and ends with last mile delivery. There are four main steps involved that make up the entire shipping process. These are:

  • Receives the order
  • Processes the order
  • Fulfils the order
  • Last-mile delivery

These four steps influence how quickly you can prepare an order and deliver it to the customer. Let’s take a closer look:

Make your shipping process more efficient with Drive Yello

Streamline your shipping process using Drive Yello. We help you deliver your products faster and let you and your customers track where the courier has reached. This helps increase customer loyalty and satisfaction. 

Challenges of Last Mile Delivery

How You Can Optimize Your Last Mile Deliveries

The last mile is often the most hectic phase of the delivery process. Impatient customers want to receive their orders almost instantly and are looking for companies that can provide them with expedited delivery.

To stand out from the competition, it’s crucial to find innovative ways to optimise your delivery process and overcome the challenges of the last mile. Let’s take a look at a few ways you can tweak your last mile delivery system for greater efficiency.

You need to consider many factors when planning a delivery route: driver schedules, traffic, and roadblocks. An efficient logistics system takes all these variables into account to build an optimal route, saving fuel and time. On-the-fly route decisions often lead to inefficiency and frustration, so it’s best to map out your routes before delivery day. 
Customers like to check where their orders are and how long it will take to receive them. A last mile delivery system should include features like live tracking for your customers to see where their orders are in real-time.

It’s also important for customers to be able to communicate with a driver or the last mile logistics company. For example, customers can leave messages like “Don’t ring the doorbell” when ordering or provide feedback to the driver through automated text messaging. Features like these increase customer satisfaction, help customers feel like their concerns are heard and add a human touch to the delivery system.

All too often, businesses are plagued with problems of missing orders or phantom deliveries. Last mile delivery is often a black hole – it is difficult to track what exactly happened if a customer does not receive an order when the delivery partner claims to have delivered it. It’s important for companies to keep verifiable records like ‘proof of delivery,’ which requires a driver to get a signature and scan a barcode before leaving the delivery location. Using an efficient last mile logistics company can bring transparency to your delivery system by helping you track and store these records, resulting in a smooth experience for both customers and delivery partners.
With customers expecting timely deliveries and same-day service, you need to minimise delays and have a contingency plan for any problematic situation that arises. By streamlining communication within the last mile logistics team, drivers can inform dispatch operators of any unforeseen delays so that customers can be informed as soon as possible.
For modern businesses, using the same old delivery tracking and feedback mechanisms isn’t good enough. While these systems do end up generating valuable data about the delivery process, it is usually incredibly coarse and needs to be thoroughly analysed in order to produce any actionable insight. 

Modern, AI driven last mile systems employ intelligent algorithms to automate the process. These systems closely monitor deliveries to collect data and use it to create optimum routes and fleet sizes to meet customer demand. They are also capable of predicting customer demands during different times of the day/year and reallocating delivery fleets accordingly.

Build your own customised last mile delivery service with Drive Yello. You can combine different Drive Yello products to suit the needs of your business. Post shifts on the marketplace, find professional drivers, book on-demand delivery, and track all your deliveries to optimise your last-mile logistics and keep customers happy.

We'd love to hear from you.